A jewelry company owned by two former Army Rangers has seen its sales increase by 2,000% since Taylor Swift hugged her NFL boyfriend, Travis Kelce, wearing one of their diamond tennis bracelets.
Swift hugged Kelce in the moments after the Kansas City Chiefs won the AFC championship game last week, sending them to the Super Bowl. Pictures of the two smiling and hugging on the field have gone viral online, with the diamond friendship bracelet on Swift’s wrist just inches from their faces.
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