General Motors Corp. Chair and CEO Mary Barra on July 21 told investors that buyers aren’t adjusting their preferences because of energy costs or broader affordability concerns and added that consumers’ persistence is a big reason the auto giant’s executives think sales and profits will grow in 2027.
“It’s just not happening. We’re seeing really strong full-size truck demand and full-size utility, for that matter,” Barra responded to a question about affordability worries on a conference call discussing GM’s second-quarter results. “We’re just not seeing it. I think something would have to happen for a long period of time before people would make potentially a different decision. We’re seeing strength.”
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