IMOGENE & WILLIE’S ‘MADE IN USA’ MISSION BEGINS WITH COTTON

Domestic manufacturing has been at the heart of Imogene + Willie’s decision making since it launched in 2009.

The Nashville-based men’s and women’s denim lifestyle brand is committed to producing its apparel in the U.S. via small–batch production and support from suppliers like denim mill Mount Vernon in Trion, Ga., American Woolen Company in Lawrence, Mass., Family Heirloom Weavers in Red Lion, Penn. and Seattle-based Crescent Down Works.

In 2021, the brand took a step further in the supply chain with the Cotton Project, an initiative dedicated to growing, processing and manufacturing cotton onshore in the Southeast U.S.

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