Fusion Designs, a leader in solid wood, domestically produced case goods, is helping independent dealer Walker’s Furniture & Mattress increase average tickets and attract a more affluent customer base.
According to John Proffitt, managing director of the family-owned, 13-store chain spread throughout smaller markets across Eastern Washington, Eastern Oregon and Northern Idaho, despite the many challenges at retail in the past year, focusing on higher-end product, like American-made solid wood bedroom and dining from Fusion Designs is helping to drive sales and generate significant revenue per square foot.
Read the article.